Vino & Mercati, services Oenology, marketing and export

Our services




Placeholder image - glasses on a barrel

Wine style

It is the phase that allows the winegrower to understand what wine to make, giving free rein to his dreams and fantasies. We will guide you, interpolating climate, soil, vineyards and cellar on the long road that will lead from the idea to the finished bottle. Obviously, in this path we will provide all the advice for the appropriate improvements to be made in the artisan production process. Management of the soil, fertilization and strategies for containing costs and the ecological impact in the vineyard. Evaluation of the ripeness state through analytical parameters and organoleptic parameters (grape tasting). Management of pruning.

Vineyard

Study of the soils and search for new suitable areas for planting vines. Design of new vineyards. Study of the historical, pedological and climatic situation for an ideal organization of the new vineyard. Planting of the vineyard and subsequent breeding. Management of the main viticultural practices, both for conventional vineyards and for plants under organic management. Specific control programs for the main ampelopathies. Containment programs for new ampelopathies (black wood, golden flavescence, bait disease). Management of the land, fertilization and strategies for containing costs and the ecological impact in the vineyard. Evaluation of the degree of ripeness through analytical parameters and organoleptic parameters (grape tasting). Management of pruning.

Cantina

Design of cellars, winemaking lines, winemaking systems. Storage cellars and bottling lines. Study of the style of wine and the battery of products obtainable in the company. Management of pressing and vinification practices. Management of wine aging practices. Management of bottling and packaging of wines. Microvinification and study of new products. Protocols for the production of wines with low ecological impact, without the use of sulfur dioxide or without the use of oenological products. Blending of wines. Bottling strategies, limitation of oxygen supplies and studies on the longevity of bottles.

Legislative constraints

Advices on the conformity of labels, packaging and forms, with the rules of the Italian market and of EU and non-EU countries. Verification and protection of the brand, name and product, in national and international territory.

Social media marketing

Web marketing: strategic analysis and preparation of business plans for online presence. Creation / restyling of websites, other platforms and social profiles. Insertion and maintenance of the company on third-party online platforms. Promotion through the virtual communities of the sector. Blogging. Partial or total management of the online presence on the different platforms (portals, etc.). Positioning strategies in search engines and directories (SEM, SEO, SERP etc.) Funnel marketing, direct email marketing and newslettering Controls and verifications: web reputation. Regulatory verification of company sites.

PR and events

Press office activities in specialized and / or generalist information bodies. Writing of texts. Organization and / or assistance for B2B events and workshops. Promotion at the point of sale and tastings. Participation in tenders and tenders. Search for targeted support community funds.

Export

Search for business partners. Search for buyers, distributors or importers suited to customer needs. Brokerage of sales and purchases. Support for shared Country Sales managers / identification of dedicated Country Sales managers. Support of the import / export phases. Creation of mixed commercial networks. Assistance (commercial / legal) in commercial negotiations. Specific graphic creation of labels / packaging and printing assistance. Drafting and creation of technical data sheets, brochures and other graphic material. Structuring of corporate communication. Collective communication. Advertising planning.

Financial consulting

Fund analysis and management of financing practices (from design to start up). Financial and administrative management of projects. Management of reporting and verifications by third parties, relations with institutions (European Commission, Ministries, Regions, Paying Agencies, Control Bodies). Institutional relations (EU, ministries, Regions ...). Assistance for the acquisition of CMO funds, European funding and national funds. Joint Venture and strategic partnership or packaging. Graphic creation of labels and printing assistance. Drafting and creation of technical data sheets, brochures and other graphic material. Structuring of corporate communication. Collective communication. Advertising planning.

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